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Презентация на тему What exactly is a psa ?

Public Service Advertisements (Announcements)to informto educate  to change public opinionto raise awareness for a problem
What Exactly Is a PSA ? Public Service Advertisements (Announcements)to informto educate  to change public opinionto raise awareness for a problem The strategy to educate to provoke a feeling and reaction Typical topics:Drinking and DrivingTexting and DrivingDrug AddictionObesitySmokingFitnessEducationGamblingAlcoholismSafe SexDomestic Violence Campaign (political) advertising – the use of an advertising campaign through the Many countries restrict the use of broadcast media to broadcast political messagingThe The time span over which political campaign advertising is possible varies Social media has become very important in political messaging Religious (Confessional)  Advertising Some shocking examples… “ Immaculately Conceived.  Ice Cream is our religion. ”Antonio Federici Ice Brazilan English School encourages potential students to speak the language of (rock) gods “ If you have a good story, people will trust you. ”Istropolitana “ Does it matter how you achieve your spiritual high? Join the ADVERTISING AGENCY MUCKMOUTH, AUCKLAND CREATED A BLASPHEMOUS CAMPAIGN FOR ANOTHER NEW ZEALAND COMPANY ESHE STREATWEAR THE RAT POISON “MORTEIN” Thank you for your attention!
Слайды презентации

Слайд 2


Слайд 3 Public Service Advertisements (Announcements)
to inform

to educate 

 to change public

Public Service Advertisements (Announcements)to informto educate  to change public opinionto raise awareness for a problem

opinion

to raise awareness for a problem


Слайд 4 The strategy
to educate
to provoke a feeling

The strategy to educate to provoke a feeling and reaction

and reaction


Слайд 5 Typical topics:

Drinking and Driving
Texting and Driving
Drug Addiction
Obesity
Smoking
Fitness
Education
Gambling
Alcoholism
Safe Sex
Domestic

Typical topics:Drinking and DrivingTexting and DrivingDrug AddictionObesitySmokingFitnessEducationGamblingAlcoholismSafe SexDomestic Violence

Violence


Слайд 7 Campaign (political) advertising – the use of an

Campaign (political) advertising – the use of an advertising campaign through

advertising campaign through the media to influence political debate,

and ultimately, voters.

Слайд 8 Many countries restrict the use of broadcast media

Many countries restrict the use of broadcast media to broadcast political

to broadcast political messaging
The European Union
Many countries do not

permit paid-for TV or radio advertising.

The United Kingdom and Ireland

Paid advertisements are forbidden, though political parties are allowed a small number of party political broadcasts in the run up to election time.


Слайд 9 The time span over which political campaign advertising

The time span over which political campaign advertising is possible varies

is possible varies


Слайд 10 Social media has become very important in political

Social media has become very important in political messaging

messaging


Слайд 11 Religious (Confessional) Advertising

Religious (Confessional) Advertising

Слайд 12 Some shocking examples…

Some shocking examples…

Слайд 13 “ Immaculately Conceived. Ice Cream is our religion.

“ Immaculately Conceived. Ice Cream is our religion. ”Antonio Federici Ice


Antonio Federici
Ice Cream
“ We Believe In Salivation. Ice

Cream is our religion. ”

Слайд 14 Brazilan English School encourages potential students to speak

Brazilan English School encourages potential students to speak the language of (rock) gods

the language of (rock) gods


Слайд 15 “ If you have a good story, people

“ If you have a good story, people will trust you.

will trust you. ”
Istropolitana D’Arcy Slovakian ad agency's self-promotional

ad

Слайд 16 “ Does it matter how you achieve your

“ Does it matter how you achieve your spiritual high? Join

spiritual high? Join the discussion. ”
The
United
Church
of


Canada

Слайд 17 ADVERTISING AGENCY MUCKMOUTH, AUCKLAND CREATED A BLASPHEMOUS CAMPAIGN

ADVERTISING AGENCY MUCKMOUTH, AUCKLAND CREATED A BLASPHEMOUS CAMPAIGN FOR ANOTHER NEW ZEALAND COMPANY ESHE STREATWEAR

FOR ANOTHER NEW ZEALAND COMPANY ESHE STREATWEAR


Слайд 18 THE RAT POISON “MORTEIN”

THE RAT POISON “MORTEIN”

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