Слайд 5 Attributes: It should be obvious peacock tail.
Слайд 6 Attributes: 2. It should be enriched with details and
interesting elements/rhythms. Real peacock tail and art deco epoch
has plenty of inspiration. So please, with love to niceties. We need not complicated, but numerous and detailed shapes / textures / elements to make “crafty” impression.
Слайд 8 Attributes: It should not have too wavy or too
realistic art nouveau touch.
X X X X
Слайд 9 Attributes: Ornament is circular but please pay attention how
feathers details change their size dependant to their position
and misplaced centre – it is needed to keep the peacock tail effect.
ornament center setting
X
V
Слайд 10 Attributes: 5. The presence of diamond-shaped elements as on
the label is desirable (for ex. simulating feather stripes)
Слайд 11 Attributes: 6. Considering all abovementioned it is important to
keep balance and NOT to go to the boho/Indians/oriental
patterns, mandalas, etc
X
X
X
X
X
Слайд 12 Technical characteristics: It is up to you to create
pixel or vector based illustration.
In both cases we
need fully drawn tail with central fragment to fit to A1, hiding rest of the tail for other materials and possible background moving/resizing and considering the smallest caches about 30%. Here is approximate proportions – see the pic (please, don’t consider it as an illustration template) In both cases keep in mind main composition, especially using raster image Using raster here are main tech attributes it should be no less then 220 dpi , rgb Using vector it is needed to keep touch of craft and avoid clip art effect.
Слайд 13 Colouring 1. Violet/orange. Violet presence is strict. The
common impression of the drawing should be “violet”. 2. Feel
free to put some other colours accents /details to enrich pattern, but not to steal common impression of violet. It would be good to implement some real tail colours too (blue, green). 3. Feel free to use shades of one colour of different intensiveness if needed. 4. Colouring links with the bottle palette, combining with and repeating the primary colours of the label.