Презентация на тему Customers relationship management

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2. Delivery service of fresh, tasty, nutritious
3. Customer Profile Gender:Male and FemaleAge:18-55Race/Ethnicity: European and AsianOccupation:WorkerLifestyle:ActiveSocial level:Middle and HighHousehold Income: 1500$ and up
4. One-to-One Marketing -Call to our service
5. Customization and Personalization Customization and Personalization-Costumers
7. Communicate Channels Communicate Channels -Online Call
9. Data Mining 1. Clustering -We segment a particular
11. Association Association is useful for analyzing and
13. Prediction Sales analysisWe collect information about customer's
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Delivery service of fresh, tasty, nutritious meals made from natural products, designed specifically for you. Choose a meal that fits your lifestyle.

Customers Relationship Management Denis C. - 5238035Section 741

One-to-One Marketing -Call to our service with your registered mobile number

Customization and Personalization Customization and Personalization-Costumers can get nutritionist support, they

Communicate Channels Communicate Channels -Online Call Center -Line -Facebook -VK -Service's

Data Mining 1. Clustering -We segment a particular customers into the distinct groups

Association Association is useful for analyzing and predicting customer behavior. We try

Prediction Sales analysisWe collect information about customer's historical purchasing to predict sales.

Слайды презентации

Слайд 2 Delivery service of fresh, tasty, nutritious meals

Delivery service of fresh, tasty, nutritious meals made from natural

made from natural products, designed specifically for you. Choose

a meal that fits your lifestyle.

Слайд 3 Customer Profile
Gender:Male and Female
Age:18-55
Race/Ethnicity: European and Asian
Occupation:Worker
Lifestyle:Active
Social level:Middle

and High
Household Income: 1500$ and up

Слайд 4 One-to-One Marketing
-Call to our service with your

registered mobile number or by our mobile app and

we will know your address as well as your favorite side orders. You can repeat your last order once you call. And you don’t have to tell your address again and again for home delivery. We already know your address and have registered it against your mobile number.

Слайд 5 Customization and Personalization
Customization and Personalization
-Costumers can get

nutritionist support, they will feel individual approach.
-Сustomers can create

a personalized menu, or choose ready-made diets according to their way of life. They also can get support and advice for make their menu.

Слайд 6

Слайд 7 Communicate Channels
Communicate Channels -Online Call Center -Line -Facebook -VK -Service's official website -Email -Instagram -Periscope

Слайд 8

Слайд 9 Data Mining
1. Clustering
-We segment a particular customers into

Data Mining 1. Clustering -We segment a particular customers into the distinct

the distinct groups based on their goals and preferences.
We

will have three groups
1. Who want gain weight
2. Who want loose weight
3. Who want maintain a healthy lifestyle

Слайд 10

Слайд 11 Association
Association is useful for analyzing and predicting customer

Association Association is useful for analyzing and predicting customer behavior. We

behavior. We try to make Up-Selling and Cross Seling.

For example: if we know that customer make order for party, then we can offer some sweets for desert and snacks. It's also important part in shopping basket data analysis, product clustering, catalog design and store layout.